the new norm(al)


1. abbreviation for 'the new normal', a new trend, a common practice, an accepted way of behaving/doing something






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working remotely has become the new norm within the tech industry

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The 'new normal' refers to something that was previously regarded as unusual or untypical that is now expected, familiar or common. This expression particularly refers to new trends or technology which have become expected. 

Check Icon Professional Examples (Advance)

  1. Project work and continuous assessment has become the new norm for evaluating progress in students instead of once-off exams.
  2. As society aims towards improved equality, publishing salaries for both men and women will become the new norm for big companies.
  3. Children spending upwards of 5 hours per day on tablets and devices is the new norm. In our parents' day, they were lucky to have TV!

Check Icon Social Examples (Basic)

  1. Interactive whiteboards and a variety of multimedia have become the new norm for those working in educational settings.
  2. In these times of climate change, we have to ask ourselves if drought and fire are the new norm for many countries.

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