Expressions used in Everyday Spoken English in Social and Professional contexts

change of tack

change of tack
1) choose a different strategy (usually done after trying one that fails)
  • How to MemorizePopularity HighProfessional HighSocial
    • try a change of tack
  • Analysis
    This expression comes from 'tacking' a boat to help it to change direction. To 'change tack' or have a 'change of tack' means to change or reverse a decision, opinion or alter the course of action. "The funders had a change of tack when they saw the reality of how people were living." "We need a change of tack to encourage young people to invest in pensions." This is a common phrase you will hear in social and professional situations. Similar meaning expressions include 'a change of tactics', 'a fresh approach' and 'a change of direction'.
  • Professional Examples (Advance)
    1. We tried a change of tack in our marketing to get a better response from our consumers.
    2. After many failed attempts to beat their rivals, they tried a change of tack and finally won the championships.
  • Social Examples (Advance)
    1. I wasn't seeing good results with my fitness plan so I had to change tack and try something new.
    2. My toddler will do anything to get out of taking a bath. We have to change tack all the time.
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